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Stage-gate model

Purpose​

This document describes the AI Conveyor stage-gate model: which stages an initiative passes through, which checks are performed before a transition, which management decisions are made, and what data they rely on.

The model relies on the platform: the business funnel of initiatives, AI product delivery tracks, configurable transition rules, required fields, the similar-initiatives check, tasks, artifacts, and analytics.

Who approves decisions — in the decision framework. Gate logic, criteria, and decision types — on this page.

Core ideas​

  • Stage — the state of an initiative in the business funnel: new, assessment, delivery, awaiting impact, support, closing, or rejection.
  • Stage gate — a check before moving to the next stage. It must be clear, verifiable, and known to participants in advance.
  • Transition rule — a platform setting that determines which stage can be moved to from which.
  • Required fields — the minimum set of data without which a decision cannot be considered manageable.
  • Delivery funnel — the delivery stages within a selected AI product. These stages may differ across AI products.
  • Decision — the recorded outcome of a stage gate. At each gate an initiative can have one of four outcomes:
    • advance — the initiative is ready for the next stage;
    • rework — there is potential, but data, an owner, an AI product, or artifacts are missing;
    • stop — the initiative is weak, risky, duplicative, or lacks impact;
    • scale — the result is confirmed and applicable beyond a single process.

A decision must rely on the initiative card, tasks, checks, artifacts, and portfolio analytics.

How it works​

An initiative moves along the business funnel:

An initiative can be rejected if the value is not confirmed, the risk is too high, there is no data, there is no owner, or there is higher-priority work.

In the platform, these stages correspond to the states NEW, ASSESSMENT, DELIVERY, AWAITING_EFFECT, ON_SUPPORT, CLOSED, and REJECTED.

Stage gates are configured by the AI office administrator through transition rules, required fields, and field visibility. For the transition to delivery, the platform already supports important checks: a product must be selected, the similar-initiatives check must be completed, and the preliminary security review must not have a negative result.

Lifecycle details are covered in the initiative lifecycle.

Stage gateRelated stage
Gate 1New
Gate 2Assessment
Gate 3Delivery
Gate 4Awaiting impact
Gate 5Support or closing

Stage-gate map​

Stage gateTransitionKey questionMinimum criteriaDecision owner
Gate 1. Registrationproblem → new initiativeIs the idea worth recording in the portfolio?There is a problem, an initiator, a brief description, and an expected impact typeAI office or department head
Gate 2. Admission to assessmentnew → assessmentIs there enough data to analyze the initiative?Basic fields are filled in, the owner is clear, there is no obvious duplicateAI office
Gate 3. Admission to deliveryassessment → deliveryIs it worth spending team and AI product resources?An AI product is selected, the similar-initiatives check is done, security has not rejected it, there is an impact hypothesis and a priorityCommittee or assigned owner
Gate 4. Start of awaiting impactdelivery → awaiting impactIs the solution deployed enough to measure the result?Delivery is complete, there is a process owner, metrics are defined, and the impact review date and data source are setInitiative owner together with the AI office
Gate 5. Closing or supportawaiting impact → support/closedIs the impact confirmed and is it clear what to do next?Actual impact is calculated, there is a decision on closing, support, scaling, or reworkBusiness owner, finance, AI office
Rejectionany early stage → rejectedWhy are we not continuing the initiative?A reason is stated, the decision history is preserved, and a return or review is proposed if neededOwner of the current stage

Data for the decision​

Minimum data at a stage gate:

  • a description of the business problem;
  • expected impact;
  • initiative owner;
  • AI product;
  • result of the similar-initiatives check;
  • priority;
  • data and security constraints;
  • tasks and delivery status;
  • impact review date;
  • actual result after adoption.

If the data is insufficient, the correct decision is not to "move forward," but to return the initiative for clarification.


Gate 1. Initiative registration​

The goal is not to prove value, but to record the idea so that it is not lost and can be assessed.

Minimum input:

  • a business problem;
  • an initiator;
  • a department or process;
  • a brief description of the idea;
  • a preliminary impact type.

Outcome:

  • an initiative card is created;
  • the stage is set to "New";
  • the initiative is added to the portfolio;
  • an initial set of tasks is created if needed.

Gate 2. Admission to assessment​

The goal is to separate the raw stream of ideas from initiatives worth analyzing in substance.

Minimum criteria:

  • the problem is described through a process and a metric;
  • there is a business owner or a clear candidate;
  • the expected value is stated;
  • the initiative is not an obvious duplicate;
  • there is no explicit prohibition from security or data.

Decisions:

  • move to assessment;
  • return for clarification;
  • reject with a reason;
  • merge with a similar initiative.

Platform support:

  • the initiative card;
  • the similar-initiatives check;
  • required fields by stage;
  • the transition history.

Gate 3. Admission to delivery​

This is the key stage gate. This is where the initiative stops being an idea and starts consuming team, product, and infrastructure resources.

Minimum criteria:

  • an AI product is selected;
  • the similar-initiatives check is done;
  • the preliminary security review does not have a negative result;
  • the impact hypothesis is clear;
  • a priority is stated;
  • a project lead or person responsible for moving it forward is assigned;
  • the immediate delivery tasks are defined.

In the platform, the transition to delivery should be blocked if an AI product is not selected or the mandatory similar-initiatives check is not done. If the preliminary security review has a negative result, the initiative should not proceed to delivery without a separate decision.

Decisions:

  • admit to delivery;
  • send back to rework the assessment;
  • change the product;
  • defer due to lack of resources;
  • reject.

Gate 4. Start of awaiting impact​

The goal is to make sure the solution is not just developed, but ready to verify the result within the business process.

Minimum criteria:

  • the required stage of the delivery track is complete;
  • the solution is available to users or embedded in the process;
  • a process owner is assigned after rollout;
  • the baseline value, target value, and actual metrics source are defined;
  • the impact review date is stated;
  • operational constraints and risks are recorded.

Decisions:

  • move to awaiting impact;
  • keep it in delivery for rework;
  • move to support without impact only as an exception;
  • reject the delivery if the solution is not fit for use.

Platform support:

  • the product delivery track;
  • the initiative tasks;
  • the expected impact date;
  • analytics on overdue initiatives awaiting impact.

Gate 5. Closing, support, or scaling​

The goal is not to close a card for the sake of a clean registry, but to make a management decision based on the actual result.

Minimum criteria:

  • the impact is calculated using an agreed methodology;
  • it is clear which part of the impact is attributable specifically to the initiative;
  • the financial or business owner has confirmed the calculation;
  • a decision is made on the further mode: close, support, scale, rework, or stop.

Decisions:

  • close as a goal achieved;
  • move to support;
  • scale to other processes or departments;
  • return to delivery for rework;
  • close without confirmed impact, with a reason.

Rejecting an initiative​

Rejection is a normal outcome of AI Conveyor. The system should screen out weak, risky, and duplicate initiatives before they start consuming resources.

Typical reasons:

  • the business problem is not confirmed;
  • there is no owner;
  • the impact is too small;
  • there is no available data;
  • a duplicate is found;
  • the security or compliance risk is too high;
  • there is no suitable AI product;
  • the initiative does not pass the portfolio priority.

If the required rejection-reason field is enabled in the settings, the platform should require a reason to be filled in before moving to the rejected state.


Rules of a good stage gate​

A good stage gate and a good decision at it:

  • checks readiness for the next stage, not the form;
  • has a decision owner;
  • relies on card data, tasks, and artifacts;
  • can be verified in the platform;
  • does not require an unnecessary committee for obvious decisions;
  • leaves a trace in the initiative history;
  • is understandable to any participant a month after it was made;
  • has explicit criteria and affects the next step.

A bad stage gate and a bad decision:

  • requires a document for the document's sake;
  • has no explicit criteria;
  • depends on a verbal agreement;
  • lets through initiatives without an owner and metrics;
  • blocks progress without a clear reason;
  • is made verbally, without a reason or link to the card;
  • depends only on the initiator's status;
  • leaves no trace in the system.

Minimum configuration in the platform​

For a working version of the conveyor, it is enough to configure:

  • the allowed business-funnel transitions;
  • the required fields for the "Assessment," "Delivery," and "Awaiting impact" stages;
  • the rule for selecting a product before delivery;
  • the rule for the mandatory similar-initiatives check;
  • the rejection-reason rule;
  • field visibility by stage;
  • product delivery tracks for the key AI products;
  • the list of roles allowed to change an initiative's stage.

Even this minimum already turns a registry of ideas into a manageable mechanism for selection, delivery, and impact confirmation.